Interview with Roberto Coin
A great spokesman of high Italian jeweller’s craft
“Luxury can be doing whatever you want, whenever you want, as long as it pleases you and all the people that you care about, but also remember that it is important for the future to give back romanticism, happiness and most of all class, regardless of which type of Luxury you are branding”.
Roberto Coin is speaking, the President of the homonym company. He loves signing whatever he writes with appellations suitable to the moment and the content, demonstrating thus his versatility and malleability in regards to the challenges he encounters. One of the liveliest representatives of the made in Italy as far as it concerns the sector of high jeweller’s craft, an enthusiastic entrepreneur and a passionate writer, he’s able to merge design, innovation and quality of unique jewels, never loosing the ability of conveying emotions. After entering the field of jewels’ design in 1977, producing items on behalf of some of the most famous brands of international high jeweller’s craft, in 1996 he launched the brand Roberto Coin and he was blessed with a rapid and extraordinary success.
The jewels made of gold, diamonds and precious stones, were born by the merging of fantasy, creativity and design without forgetting fashion, considered the leader for elegance and style, tracing thus the path for future main trends that marked the world of jeweller’s craft during the past few years.
Every jewel internally hides a ruby, precious stone that since always is charged with positive symbolic meanings which credit it with the ability of conveying peace, favouring long life and bringing happiness. Every single piece is the result of a journey across cultures and multi-ethnic influences, past echoes and future projections, and is marked by the desire of experimenting light, shape and colour through the exploration of new interpretations of the most precious material. This is how Diamante Cento comes into being, launched in 2003, it is a single diamond featuring 100 facets, opposed to the 57/58 facets of a standard brilliant. Such exuberant creativity well marries, eventually, dynamism, service, elasticity and ability to promptly satisfy the demands of an international market that is extremely diversified in terms of taste and trends.
Luxgallery met Roberto Coin in occasion of Luxury & Yachts, the Luxury Show of Vicenza and asked him to give an account of his experience.
“I am a former hotel manager but for the love of creativity and of jewels I reinvented myself. I love writing, I often hold lectures in different universities and my interest in charity activities is very lively.”
How are jewels’ collections created?
“The collections are created out of the way I see life, out of emotions. The jewels should convey feelings. Jeweller’s craft should be reinvented by the retail manufacture. This is how it starts a new game in which fashion merges with style, innovation with tradition. We face the economic crisis with a positive attitude, paying more and more attention to the values that are peculiar of the brand. I have always accepted challenges and I’ve always believed it was worth facing them as if they were a new big opportunity.”
In this period of crisis, what is your concept of luxury?
“The word ‘luxury’ is complex and often misunderstood. True luxury is not ostentation but rather a more personal interpretation of one’s own freedom to do or achieve whatever one wants whenever he wants, in as much as this satisfies ourselves and the dear ones, and no matter what it has to convey emotions. I like the concept of ‘useful luxury’ a sort of luxury that is something you may need.”
What are your passions, besides writing and jewellery?
“Coming from the hotel sector, my passion for the good cuisine and for good wines kept being alive, so as for the service in grand hotels. This is an art in which it is not granted to succeed. I love flowers: my garden, that I look up to every morning, conveys positive emotions. Eventually, I love high finance, as far as it helps me through charity actions. I try to stimulate others to do action of which we never seem to have the time to think. If one already has four apartments, why would one need a fifth? The resources could be used to help those in need.”
Caterina Varpi
Clothing, Fashion, Jewellery, Luxury Representatives, People And Brand, Stories Of Achievements, Travel And Holidays, Women Collection,
Tags: Diamante Cento, interview, jeweller’s craft, Luxury & Yachts, Luxury Show of Vicenza, made in Italy, Roberto Coin
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